“Internal marketing is the process of motivating and empowering the employees of a company to work as a team for the overall wellbeing of the customers and thereby the company itself” – Shiful Alam
Internal communication is perhaps one of the most overlooked aspects of marketing and one of the most detrimental mistakes that can be made. Employees that feel involved and informed are almost always much more motivated to achieve organisational goals and will fulfill tasks more efficiently if they are confident in their knowledge. Genie Insights can work with you to create communication processes, including newsletters, bulletins, campaign briefing / instruction documents and content for intranet sites.